Eventually I'd be willing to fly them for a total price lower than other airlines, but as of now, prices are similar (within $20) excluding the additional fees tacked on *at the airport*.

Right now I'm protesting (wrote a letter and everything) because checking a bag saves congestion getting on and off the plane, thus improving on-time numbers, and because as a temporarily disabled person, I can't lift my bag into the overhead bin, so I have to check it. I'm being dinged $50 for being disabled. (Sure, some kind person or a steward would do it, but the principle is the same.)