Ok, seriously. What were they thinking?

[brooksmoses]

So I happened to load the main www.livejournal.com page just now, and they have an animated-GIF ad for the new "LJ Talk" service.

I think this is why real companies hire advertising departments.

Because, see, the tagline for the service really ought to be aimed at the target audience, not those of us who would be more likely to mock them.



And, really: "pants"?

Comments

[redbird]

"Real" companies and their advertising departments inflict a lot more animated images on me than LJ does.

Also, if IM produces instant drama for someone, they either like that (why wait until tomorrow for the drama you're going to have anyway?) or consider it an inevitable price for something they do like (the way I think of certain post-gym muscle soreness). It's not the medium: if I were going to have drama with my mother or my girlfriend, the telephone would be as capable of transmitting same as IM is. (Yes, I use IM to talk to my mother, who is old enough that she collects retirement income from both the UK and US systems.)